CHINA









Encouraged by last years' visits to China, I get the impression that european and chinese culture are closer to eachother, than it seemed at first sight.
Through the rushing economical development of China, the difference will soon hardly be sensed.
But without support from international ressources such evolution is not obtainable.



Within a couple of years, chinese will have similar consumer needs and habits as people in the western world.
In order to meet these markets - besides production and distribution - marketing issues are crucial.
Apart from communication on print, radio and television - building a consequent brand management and an extendable (de)signsystem on packageing will be the prime challenge.


KilDe is looking for partners who will expand into these new markets.
We can offer branding consultancy as well as support in the fields of graphics creation and production.
Our Know-How transfer will be strongly linked to graphic dataprocessing and electronic communication.



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last edited 10-03-96 by Joerg Kilian, © KilDe1996

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